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Pique People's Interest - TonyF - 06-12-2015

Create content that will pique people's interest. Can you conduct some research in your market area and share the results? Have you spotted an unusual new trend? Do you have expert information you're willing to share? Both individuals and media organizations are far more likely to pick up and share your content if there's an interesting angle.

Before you start sharing your content on third party channels and encouraging people to share for you, make sure your content has a clear byline and links back to your site. The last thing you want is for your content to become popular, but for no one to realize where it came from.